Jose Luis Herraiz
I develop my artistic practice with the aver collective
, which to the audience on first sight appears to be a collective that produces audiovisual art in a critical and poetical language, but in reality is based on the interest to integrate artistic behavior in daily life.
I understand the task of an Art Mediator as that of bringing the language of contemporary art closer to the public, as not to make art something for an intellectual elite only. To make everyone comfortable to talk about art. I think it is about working with broken institutional structures which traditionally limit the relationship between the creator and the spectator. The Art Mediators task is to break roles, to make the spectator identify himself with the artwork, not just as a consumer of culture, but with a growing need to speak one's mind.
I am especially interested in youngsters, I think we must pay special attention to working with them in relation to contemporary art. To help them to understand it's language as part of their daily lives. Society must wake up to allow art into life, to pose questions about established fake realities whihc blind the human condition. As such, I think art education is crucial in order to advance towards new paradigms.